BibTeX, biblatex and biber ⇒ hyperref & bibliography

[dodo]

Hi!
I'm using hyperref package and would like to make a hyperlink from some word, not being citation reference, to the bibliography entry. So that something like \hyperlink{bib_ent}{Donald Duck} would give a link from "Donald Duck" to some bibliography entry. Does anyone knows if it's possible? I tried by defining \hypertarget{bib_ent}{} after \bibitem in .bbl file, and it works, but not exactly as when I use \cite{bib_entr}, where bib_entr is ID of bib entry of the target bibliography entry.

Thanks.